Former Media Executives Launch New Radio Station in Whananaki

Dallas and Donna Gurney, former senior media executives, have transitioned from high-pressure roles in Auckland to a quieter, more fulfilling life in Whananaki, Northland. After two years of rebuilding their lives, they are set to launch a new community radio station that aims to serve the local population.

In their previous careers, Dallas Gurney was a prominent figure in New Zealand radio, having worked with renowned personalities like Paul Holmes, Mike Hosking, Kerre Woodham, and Duncan Garner. Meanwhile, Donna Gurney managed significant advertising accounts for major clients. However, the couple chose to leave behind the corporate demands of the media industry for a simpler lifestyle in one of New Zealand’s most picturesque coastal villages.

Upon moving to Whananaki, the Gurneys took on the challenge of revitalizing the local store, transforming it into a community hub. Their focus has shifted dramatically; lucrative advertising contracts have been replaced by selling $1 lolly bags, and the stress of confidentiality agreements has given way to serving freshly made cappuccinos to locals and visitors alike.

The couple’s commitment to the community is evident in their decision to establish a radio station that will reflect the voices and interests of Whananaki’s residents. This new venture will not only provide entertainment but also offer a platform for local news and events, fostering a sense of connection among the village’s inhabitants.

In an interview, Dallas Gurney expressed their excitement about this new chapter. “We wanted to create something that would benefit the community, to give back to the place that has given us so much,” he said. Donna added, “Life here is beautiful. The scenery, the people, it all contributes to a sense of peace that we didn’t have before.”

As they prepare for the radio station’s launch, the Gurneys reflect on their journey from the bustling media world to the serene environment of Whananaki. Their story serves as an inspiring reminder of the potential for reinvention and the importance of community engagement.

The Gurneys’ transition highlights a growing trend among professionals seeking a better work-life balance. Many are reevaluating their priorities and opting for lifestyles that emphasize well-being over corporate success. The couple’s new venture is not just about broadcasting; it represents a deeper commitment to their community and a desire to create a lasting impact.

As Whananaki welcomes its new radio station, the Gurneys are poised to make a significant contribution to the local culture, reinforcing the notion that sometimes, stepping away from the fast-paced world can lead to finding true fulfillment.