Business
GCC Emerges as Second Global Leader in AI Adoption by 2025
The Gulf Cooperation Council (GCC) is positioning itself as a formidable player in the global artificial intelligence (AI) landscape, ranking second worldwide in AI adoption by 2025. This finding comes from the latest report by the Boston Consulting Group (BCG), titled “From Pilots to Progress: AI at Work in the GCC.” The study highlights a significant increase in optimism and confidence among respondents from the region, suggesting a robust commitment to integrating AI across various sectors.
Strong Leadership and High Adoption Rates
The survey, which involved participants from Kuwait, Qatar, Saudi Arabia, and the United Arab Emirates (UAE), indicates that 58% of respondents express optimism about AI’s potential, a rise of 9 percentage points from the previous year. Furthermore, 45% reported feeling confident in their AI initiatives, surpassing the global averages and reflecting the region’s proactive approach towards digital transformation.
According to Dr. Lars Littig, Managing Director and Partner at BCG, “The GCC is emerging as a global leader in AI deployment, with high frontline adoption and leadership support nearly twice the global average.” He emphasized the importance of strategic investment in AI, advocating for a combination of strong leadership and comprehensive training as essential for enterprise-wide transformation.
The study reveals that regular AI usage is notably prevalent in the GCC, with 78% of frontline employees frequently utilizing generative AI tools. This statistic is 27 percentage points higher than the global average. Among managerial and leadership roles, the usage rates climb even higher, reaching 90% and 92%, respectively, compared to global figures of 78% and 88%.
Training and Productivity Gains
In terms of AI training, 45% of respondents in the GCC expressed satisfaction with the training received, a figure that exceeds the global average of 36%. Additionally, 54% of frontline workers reported receiving clear guidance from their leadership regarding AI usage, in contrast to just 25% globally. Despite this positive feedback, the study also highlighted concerns regarding “shadow AI” practices; 63% of respondents indicated they would use AI tools without company authorization, compared to 54% worldwide.
The productivity benefits of AI adoption are significant. More than half of the respondents, or 53%, reported saving over an hour of work daily thanks to AI, allowing them to reallocate their time to various tasks. This increase in efficiency underscores the potential of AI not only to enhance operational capabilities but also to transform workplace dynamics.
As the GCC continues to advance its AI initiatives, the findings from the BCG report illustrate a clear trajectory towards becoming a leading hub for AI innovation and deployment on the global stage.
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