Kiwifruit Season Breaks Records as Zespri Launches Final Charter

The final charter for the Kiwifruit season has officially departed, marking a significant milestone for the industry. Zespri has dispatched its 60th vessel of the year, destined for 50 different markets worldwide. This season has proven to be extraordinary, with the crop yielding a record-breaking 215 million trays, totaling an impressive 770,000 tonnes.

In recent months, there has been notable growth in the US and European markets, reflecting a rising demand for New Zealand’s premium kiwifruit. According to Colin Bond, Chief Executive of New Zealand Kiwifruit Growers, this season’s performance signals a positive trend for growers. He stated, “Those growers are going to receive more value per trade than they ever have before.”

As the charter sets sail, it’s clear that New Zealand’s kiwifruit industry is not only thriving but also adapting to the increasing demands of global markets. The combination of favourable weather conditions and improved farming practices has contributed to this successful season.

The record yield not only benefits farmers but also strengthens New Zealand’s position in the global agricultural market. The ongoing expansion into new territories, particularly in North America and Europe, highlights Zespri’s strategic approach to increasing its market share.

With the successful launch of this final vessel, the industry looks forward to capitalizing on the momentum gained this season. The prospects for the upcoming year appear bright, as growers prepare to meet the growing consumer demand for fresh and healthy produce.

In conclusion, the 2023 kiwifruit season stands out as one of the most successful in history, driven by record yields and expanding export markets. As the season wraps up, the focus will shift to maintaining this growth trajectory and ensuring that growers continue to receive the value they deserve.