Dunedin Mourns the Loss of Former Mayor Jules Radich

Jules Radich, the former Mayor of Dunedin and a passionate advocate for his community, passed away unexpectedly on January 4, 2024, at the age of 70. His death has prompted an outpouring of tributes, as friends and family reflect on the profound impact he had on the city he once led. Known for his vibrant personality and diverse interests, Radich’s life was a rich tapestry woven from his passions for underwater hockey, motorcycles, and local business.

Radich’s funeral drew a large crowd at First Church, where the presence of numerous motorcycles parked outside served as a testament to his enduring legacy in the biking community. His friends and former colleagues shared fond memories, highlighting the impressive breadth of his contributions beyond local body politics.

A Life Rich in Passion and Community Engagement

Born in Mataura on January 19, 1955, to Milan and Lavinia Radich, he took pride in his multicultural heritage, which included Scottish, Māori (Ngāti Kahu-Ngāpuhi ki Whangaroa), Irish, and Croatian roots. After his education at St Kevin’s in Oamaru and Marist College in Invercargill, he moved to Dunedin to pursue a science degree at the University of Otago. While he successfully earned his degree, it was the social aspects of university life that left a lasting impression on him.

Radich’s early adult years were marked by a love for motorcycles, which he and his flatmates raced through campus, showcasing his adventurous spirit. Following his graduation, he trained as a teacher in Christchurch and became a beloved science and physics instructor at Tamatea High School in Napier. Many of his former students fondly remembered him, sharing stories of his engaging teaching style and mentorship.

In 1984, he founded Uptown Motorcycles, transforming a personal passion into a successful business. His commitment to the motorcycle community earned him respect and recognition, with customers drawn to his expertise and enthusiasm. Radich’s decision not to purchase a Britten motorcycle, despite being offered the opportunity, became a rare example of a miscalculated business choice.

Political Career and Community Leadership

Radich’s journey into politics began as he sought to give back to the city he loved. In 2019, he expressed his desire to support small businesses in Dunedin, stating, “the small and medium-sized businesses in this town grew the town,” as reported by the Otago Daily Times. His political aspirations materialized when he ran for a position on the Dunedin City Council and was elected as a councillor, eventually standing for mayor.

Though he did not win the mayoralty in his first bid, he became the fifth person elected to the council. Radich’s advocacy included the reinstatement of groynes at St Clair beach, a cause he passionately pursued throughout his political career. His initial term coincided with the challenges of the COVID-19 pandemic, yet he remained a vocal advocate for business interests, often at odds with the council’s left-leaning members.

In the 2022 elections, Radich’s timing was fortuitous as Dunedin shifted toward centrist candidates following pandemic fatigue. Elected as mayor, he voiced concerns over job losses and the city’s financial management, declaring, “Our city is going backwards with job losses worse than other New Zealand metros.” His vision for Dunedin emphasized inclusivity and community engagement.

Despite facing challenges during his tenure, including conflicts over committee positions and a code of conduct issue, Radich spearheaded significant campaigns, most notably against government budget cuts to the new Dunedin Hospital. His efforts culminated in a massive protest march, with an estimated 30,000 participants advocating for the hospital’s construction as originally promised.

Radich’s tenure showcased his ability to build coalitions with both local governments, enhancing his effectiveness as a leader. However, by the 2025 elections, the political landscape had shifted once again, and while he remained a popular city councillor, he finished fourth in the mayoral race.

Despite the challenges he faced, Radich maintained a focus on community service. He was involved in numerous local organizations, including the Orokonui Ecosanctuary and the Dunedin Art Society. He organized exclusive wine-tasting events, emphasizing his love for sharing experiences with others. After selling his business, he transitioned to business coaching while continuing to manage the Golden Centre Mall.

Jules Radich’s unexpected death has left a void in Dunedin. He is survived by his wife, Pamela, and their children, Vincent and Genevieve. His legacy of community service, advocacy for small businesses, and a zest for life will be remembered by those who knew him and those he inspired throughout his remarkable journey.